Firstly, the MyHeritage DNA test has been upgraded to use Whole Genome Sequencing (WGS), the most comprehensive method for reading DNA available today. Powered by cutting-edge sequencing technology from Ultima Genomics and processed at the Gene by Gene laboratory in Houston Texas, this upgrade makes MyHeritage the first major consumer DNA testing company to adopt Whole Genome Sequencing at a large scale. The upgrade will deliver greater accuracy in DNA Matching and ethnicity results, and create opportunities for exciting new products in genetic genealogy. Best of all, this technological breakthrough comes at no additional cost to their customers, and with the same strong commitment to privacy that users expect from MyHeritage.
See: MyHeritage Upgrades Its DNA Tests to Whole Genome Sequencing – MyHeritage Blog
Secondly, Ancestry is advertising a 50% discount on their kits until 28th Oct.
See: DNA Kits
Thirdly, Ancestry have updated their ethnicity (admixture) estimates, with 68 new and updated regions.
Finally, FamilyTreeDNA are offering discounts on their range of tests.